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Course Category: Sales Training

Business Writing Skills and Writing Emails

Who Would Benefit

All employees engaged in executing the written word to anyone inside or outside the organisation.

Course Description

The delegate will learn how to produce accurate, inspiring and powerful report writing, memos, emails and general written work. This programme is designed for anyone who has the responsibility to put together written reports and communication in any format that needs to be crisp, clear and readily understood by the recipient. The course will help formalise the style of writing for those without previous formal training and transform over-complicated and academic styles into a concise, succinct and reader friendly communications.


  • CPD Points: 12
  • Course Category: Sales
  • Course Duration: 2 days
  • Course Location: Virtual or classroom-based
Learning Outcomes

At the end of this programme the delegate can:

• Clearly define written objectives, structure and outcomes
• Write concisely and accurately, avoiding the need for rewriting documents
• Demonstrate how to use mind-mapping as a creative writing tool
• Give examples of a good language and grammar
• Write persuasively to make an impact and elicit desired response

The Programme Includes:
  • Establishing the form of written work
  • Defining the purpose
  • Anticipating reader response
  • Establishing layout
  • Defining tone & style
  • Use of language
  • Punctuation & grammar
  • Preparation
  • Key messages
  • Structure
  • Letters / reports
  • Writing e-mails appropriately

This programme can be tailored to emphasise writing for sales, business, letters or report writing.

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  • 0333 5777 144