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  • cpd
Course Category: Sales Training

Professional Selling Skills (A)

Who Would Benefit

Anyone new to a sales role or those who may be experienced but have not received any formal training in the sales process.

Course Description

This programme will provide delegates with a thorough grounding in the essential sales skills required to be successful in a competitive commercial environment. Participants will learn how to be thoroughly prepared for any sale, deal effectively with incoming business and help the customer identify and clarify their needs designed to open up new opportunities.


  • CPD Points: 12
  • Course Category: Sales
  • Recommended No. of Days: 2
  • Can this course be accredited?: Yes
  • Course Dates: 6&7 February 2018 | 13&14 March 2018
  • Course Location: Public courses are held at The Hilton, East Midlands Airport. In house course location to be determined by client
  • Cost per delegate for Open courses: £895 + vat
Learning Outcomes

At the end of this programme the delegate can:

  • Explain the structure of the sale and the sales process
  • Explain features and how to sell benefits
  • Demonstrate how to handle objections
  • Develop powerful closing techniques
  • Show improved communication skills
The Programme Includes:
  • Role of the sales person
  • What does sales excellence mean?
  • Communicating Effectively
  • The sales Process
  • Preparing for the sale
  • Opening the Sale
  • Selling features and benefits
  • Creating the opportunity
  • Personal confidence and impact
  • Presenting the solution
  • Dealing with objections
  • Objection or buying signal?
  • How to manage price objections
  • Closing the sale
  • Follow up and confirmation
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